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Our 2015 holiday gift guide is here! We've included a couple of tried-and-true gift items along with a few very exciting new things that we adore. We hope you — and anyone you might be shopping for — might love them, too. Oh, and it all ships for free.

Professional makeup artist Melissa McMillan has spent over 5,000 hours putting color cosmetics on other women’s faces. During that time, she’s learned that for most of us, speed and ease are key — so she’s outlined a non-toxic makeup routine that works for virtually everyone and can be completed in 10 minutes or less.

While washing your hair, do you sometimes stop and wonder if so much of it should be going down the drain? We do. So we asked Diane Berson, MD, a leading dermatologist and national hair loss expert, for advice. (Like the photo? Dr. Berson loves swimming, boating, waterskiing, paddleboarding, and kayaking — all of which can be harsh on the hair. She puts conditioner under her bathing cap when she swims and wears a hat when she can. She protects her hair as well as her skin with sun protection.)

Shampoo: It seems like it should be the simplest step in hair care, yet contradictory advice about it seems to be coming out of everyone's ears. To clear things up, we approached Josh Rosebrook, celebrity hair stylist and creator of the ultra-pure, super-hard-working Josh Rosebrook line of hair care products. He has spent 17 years working on tresses and observing just what shampoo can do (or not do) to benefit both hair and scalp.

For many of us, fall is the time of year when we decide that we need to get it together in general. Everyone’s back from vacation, back to work, back to school, and it’s go time. It also tends to be go time for skincare regimens. Because as heavenly as it feels to bask in the summer sun, it’s not particularly kind to your skin — and that tends to start showing come September. So we asked star facialist Julia March for her top fall skincare tips.


Bouclème was the very first haircare brand we decided to bring to Ayla. We chose it because curly hair is gorgeous, and it’s especially challenging to care for — so we decided curlies should be the first in line to get hair products that pass our “non-toxic but really works” test. It’s the best line of curl care products we’ve ever seen, and it’s one of the most exciting new hair care brands out there, period.

It can take a good amount of experimentation to get curly hair care just right. We asked Michele Scott-Lynch, the founder of Bouclème, for a curly hair care primer — including guidelines for different types of curls. Our objective? To ensure the experimentation process with Bouclème is shorter, easier, and generates results that are as gorgeous as possible. Check out her tips for nighttime curl care and ways to refresh curls on the second and third day after washing, too.

We’ve heard a lot of buzz lately about hyperpigmentation. While marketers may be behind some of this chatter (Really? Another thing we should worry about?), hyperpigmentation is a real problem for many people. To get an unbiased expert perspective on what it is and how it can be prevented and treated, we spoke to Elizabeth K. Hale, M.D., a leading expert in the field of dermatology. Liz has a particular passion for sun protection and all the benefits it offers – including the prevention of hyperpigmentation.

Did you know that Bottega Organica, the Italian company that’s devoted to breakthrough science and organic products, has two farms? It’s true. In addition to their pristine farm in Liguria, they have an equally gorgeous and pesticide-free farm in upstate New York. Yeah, we wish we could collect organic farm oases like that, too. So we asked for photos and details so that we could live vicariously through them.

Not long ago, we received a tip from an unerringly chic, oft-photographed friend who has sent some of the best under-the-radar, soon-to-hit-the-big-time brands our way: “Check out this line of magical lotions. Made in Brooklyn by my friend know, the one who writes for The New York Times.” Naturally, we snapped to attention.