Lightweight, breathable primer for a longer-lasting, flawless look / 1.7 oz

Inika’s Certified Organic Pure Primer is the first primer we’ve tried that we’ve actually loved. Remember those super-thick, silicone-y primers of yesteryear? This one’s a million miles away, in a much better direction — especially if your skin tends to be dry and those silicone-y primers make you cringe.

This beautiful, hypoallergenic product blends hydrating aloe, glycerin, and hyaluronic acid with nourishing apricot kernel, jojoba, and coconut oils to moisturize skin and create a smooth, lightweight, silky canvas for makeup. Applied underneath any foundation or BB cream, it truly does make for a longer-lasting look with a great glow. You could, we suppose (gasp) use this instead of a moisturizer if your skin tends to be oily, but we generally suggest applying it on top of a moisturizer.

Inika’s Primer is Certified Organic, Vegan, Cruelty Free and Halal. And, by the way, the bottle lasts f-o-r-e-v-e-r.