Natural brow-boosting pomade in 5 shades
Plume Nourish & Define Brow Pomade is the latest product we’ve decided we simply cannot live without. We’re enormous fans of Plume’s Lash & Brow Enhancing Serum, which honest-to-goodness works, especially on lashes. So when we heard that Plume was coming out with a second product, we weren’t quite sure that whatever came next would live up to the same level of greatness. How silly of us. How very, very silly.
Here’s the deal: it’s hard to stimulate lash growth, but it’s even harder to stimulate brow growth. So Plume took the key magical actives in its original serum, castor oil and Coleus Forskohlii root oil, and put them in a beautiful replacement for your brow pencil: a little jar of pomade, available in five different shades, that comes with its own indispensable applicator brush.
And it gets better. This stuff applies like a dream: it’s so foolproof and buildable that even the most makeup-challenged member of our team (we’re not naming names) was able to use it with elan. Even if you’re not quite sure what shade to use and you get one that’s slightly darker or slightly lighter than you normally would, it will look great. It’s the very best kind of brow makeup — the kind that looks totally natural and actually helps boost brow growth.
Shade guidance (to see the shades on models, scroll down to the last of the shade images):
Golden Silk is a warm, golden shade for blonde and light brown hair.
Ashy Daybreak is a taupe that works beautifully on both light brown hair and highlighted blonde hair.
Chestnut Decadence is a neutral medium brown that provides a natural look across dark hair shades.
Cinnamon Cashmere is a brown with a warm, red undertone.
Endless Midnight is black for a more dramatic but believable look.
How to Use
1. Dip brush into the pot and swipe against skin or inside of cap to remove excess.
2. Apply to brows with the angled brow brush - a little goes a long way.
3. After applying color, use the spooley end to blend the color into brows.
To shape your brows like a pro, find the ideal start of your brows by placing a brush along the side of your nose. Angle the brush from the outside of your nose to the outer corner of your eye to find where your brows should naturally end. The highest point of the arch should line up with the outside edge of the iris.
- Coleus Forskohlii Root oil maximizes the effects of other botanicals and works synergistically with castor oil
Isoamyl Laurate, Isoamyl Cocoate, Silica, Cetearyl Olivate, Sorbitan Olivate, Oryza Sativa Cera (Rice Bran Wax), Butyrospermum Parkii (Shea) Butter, Candelilla Cera (Candelilla Wax), Rhus Verniciflua Peel Cera (Berry Wax), Ricinus Communis (Castor) Seed Oil, Emblica Officinalis Fruit Extract, Olea Europaea (Olive) Fruit Oil, Hydrogenated Olive Oil, Olea Europaea (Olive) Oil Unsaponifiables, Cera Carnauba (Carnauba Wax), Tocopheryl Acetate, Coleus Forskohlii Root Oil, Sodium Cocoyl Glutamate, Lauric Acid, Arginine, Cystine
CI77891 (Titanium Dioxide)
CI 77492 (Iron Oxide Yellow)
CI 77491 (Iron Oxide Red)
CI 77499 (Iron Oxide Black)
Isoamyl Laurate, Isoamyl Cocoate, Silica, Cetearyl Olivate, Sorbitan Olivate, Oryza Sativa Cera (...