Gentle, moisturizing shampoo that supports healthy hair growth / 6 oz

EVOLVh Better Roots Growth Support Shampoo is, really, just divine. It’s exactly what a lot of you have been looking for: a gentle, moisturizing shampoo that lathers well, supports healthy hair growth, and leaves hair feeling clean. (“Is that so much to ask?” you might wonder. We had wondered, too, but finding all of these things together in a good-for-you formula really is a needle in a haystack situation.)

Part of its secret, as Boris tells Dara in this interview on our blog, is a sulfate-free surfactant system that you’re more likely to find in a skincare product than in a shampoo. Along with prickly pear extract, it helps preserve the scalp’s natural moisture balance and microbiome while softening hair, all without feeling heavy. It lathers so well that one of our testers was truly taken aback when they first tried it: a little goes a long way.

All of this makes for a supremely gentle, nourishing shampoo experience that supports healthy hair growth on its own. But the icing on the cake is the fact that the formula also includes hair-growth actives like red clover flower and biomimetic peptides that have been proven effective even in a rinse-off product (though you can leave it on for a minute or two before rinsing to get a little extra boost out of it). Bonus: it's suitable for all hair types, including color-treated hair.

And one final, important thing we love about it is the subtle, synthetic-fragrance-free, phthalate-free scent, which smells to us like a fresh, rosy vanilla.

Get ready: we think this is going to be your new favorite.