Hair & Scalp Inside Our Brands

Hair styling tutorial with Reverie: long, wavy hair air-dry

Want to see Reverie products in action?

In this video, hairstylist Mandy Wray shows us how to pre-wash, wash, condition, and air-dry long, wavy hair using CAKE, EVER, SHAMPOO, CONDITIONER, MILKRAKE, and MARE.

Shop the Reverie collection here: these California-formulated and -manufactured products are marvels of performance, paragons of clean-ingredient virtue, and leave no stickiness on your hands or your hair. 

You May Also like

Brand Spotlight: VENN Skincare and the Delivery Technology Redefining K-Beauty

VENN founder Brian Oh explains what makes VENN's approach to Korean skincare science so different—and why it's one of the most exciting brands to land on our shelves.
All About Skin

Eye Area Aging, Explained: Dr. Macrene Alexiades on Drooping Lids, Eye Bags, and What Actually Works

Dermatologist Dr. Macrene Alexiades explains why upper eyelids sag, what causes eye bags, and the best treatments — from skincare to surgery.
Body & Mind

Perimenopause, Post-Menopause, and Everything In Between: A Gynecologist Sets the Record Straight

Dr. Jila Senemar explains the hormonal stages of perimenopause and menopause, busts common HRT myths, weighs in on GLP-1s, and shares exactly what to ask your doctor.